We don’t just design pretty logos
The most powerful visual identities are memory hooks—consistent, elegant yet simple marks that instantly relate a company’s core values, credibility, and personality. We get to know your business, its personality, and what it truly values. We use this information to inspire designs that capture the essence of your company and convey an effective and authentic feeling.
We’re not talking about just a logo here, either—but that’s certainly a good starting point. We carry visual identities through everything we produce, from site design and marketing materials to style guides, letterheads, and even business cards.
By the end of your branding engagement with us, you’ll have a brand blueprint: a comprehensive report of all our findings from research and discovery, including your brand archetype, brand personality, core messaging and brand pillars. This blueprint, sort of like the one you need before you start building a house, lays down the foundation of your brand. With it, your internal team will know the ins and outs of your brand, which will better help you convey your brand to the outside world.
A brand strategy is more than just a cool logo or color palette. It’s the brand pillars, core messaging statement, brand archetype and your brand personality that make up any long-lasting brand. Your brand strategy is the foundation of what you do next: before a website redesign or digital campaign execution, how you position your company will help you understand how to engage with your target audience. Developing a strong brand strategy will also help you maintain brand consistency, and make you a trustworthy brand in the eye of consumers.